Learn the "What" and "How" with Activities

A framework, and 41 useful creativity triggers, for designing a highly effective business model.

Business Model Ideation (Strategyn way)

26 Helpful creativity triggers to spur effective Product Ideation.

Validate Ideas

Creativity Triggers for Product Ideation

Why the ecosystem is exploding right now, and what it means going forward.

Fundraising

What's behind Africa's fundraising growth?

Nicole Dunn

Accelerator Lead

Validate Ideas

Outcome-driven Ideation

A super effective ideation methodology, focused on key user outcomes.

Some perspectives / lenses to try on when hunting for great ideas.

Validate Ideas

Where good ideas come from

When you should and when you shouldn't outsource the tech.

Build & Sell

Startups shouldn't outsource their tech. Unless...

8 Principles for choosing a good startup support program.

Fundraising

Why most accelerators struggle in Africa

Key lessons on Business Strategy for developers looking to build ventures.

Build & Sell

My Journey from Dev to Venture Builder

Nzwisisa Chidembo

Head of Engineering

Build & Sell

How to hire a Product Manager

A step-by-step guide for startup founders.

A guide to the pro's and con's of each approach.

Build & Sell

Ionic vs. React vs. Native apps.

Which assumption, if false, makes nothing else matter? (6 questions to guide this)

Validate Ideas

6 Questions to ask when building a startup

Building and maintaining stakeholder buy-in is one of those important but not urgent things.

Build & Sell

Startup Stakeholder Management

4 Strategies for overcoming the chicken and egg problem.

Governance

How to kickstart a marketplace

Optimizing your interviews. Speak to the right people, in the right way for meaningful insights.

Validate Ideas

Learning with User Interviews

Michelle Kanjere

Former Data Insights Manager

Validate Ideas

User Persona & Empathy Mapping

A powerful tool to help you better understand your target audience.

Michelle Kanjere

Former Data Insights Manager

Validate Ideas

The basics of Prototyping

A quick step-by-step introduction to the Why and How of good prototyping, with examples.

Michelle Kanjere

Former Data Insights Manager

Validate Ideas

The Traction Roadmap

Traction matters. Compare business models based on their implications on the traction roadmap.

A definitive list of modern smoke test techniques.

Validate Ideas

A guide to smoke tests

A quick view of the implementation roadmap & some of the key features on Mixpanel.

Build & Sell

Analytics (Intro with Mixpanel)

A breakdown of the key steps and principles to B2B success.

Build & Sell

B2B Sales & Marketing Fundamentals

A simple guide to personalized prospecting emails.

Build & Sell

Email Prospecting Playbook

A G-Sheet template for simple but comprehensive financial modeling of a SaaS business.

Governance

SaaS Financial Model

Nick Feneck

Former Portfolio Manager

Governance

Subscription-based Financial Model

A G-Sheet template to track conversion and churn, and the associated impact on recurring revenue.

Nick Feneck

Former Portfolio Manager

Build & Sell

Crazy Eights Design Exercise

Process for rapidly generating lots of design ideas, and then selecting the best.

Map the customer segment to the funnel objective, with robust measurement.

Build & Sell

Content Marketing Playbook

Great content requires blending of customer insights with SEO search insights.

Build & Sell

SEO Playbook

A very simple template for easily tracking KPI's on your product / individual experiments.

Build & Sell

Basic Product Funnel Template (G-Sheets)

Getting an idea of how YOU would present your startup is a great way to align the team!

Governance

6 Slide Pitch Workshop

Templates for your Startup Legal Contracts (+ a template for managing your Cap Table)

Governance

The Raise Founder's Toolkit

Phakamani Mbatha

Former Product Manager

Governance

The Product Narrative Exercise

A fictional Go To Market proposal for you product, to help drive prioritization & focus.

The anchor point of any strategic plan, it gives purpose to the existence of the company.

Governance

The Vision Exercise

A quick intro + recommended processes for iterative Lean & Agile operations.

Build & Sell

A culture of Iteration

Storyboarding maps out each step of a user’s interaction with your product.

Build & Sell

Storyboarding / User Journey Mapping

Learn more about low-fidelity, high-fidelity and technical prototypes, to test early stage concepts.

Validate Ideas

Prototypes

An easy way to start prioritizing and formulating your MVP and product strategy.

Build & Sell

Hypothesis Writing & Mapping

Phakamani Mbatha

Former Product Manager

Validate Ideas

User Interview Fundamentals

Trends might uncover ‘what’ people’s behaviors are, but in order to know ‘why’ you have to ask them.

10 tips for writing good user stories, by Roman Pichler:

Build & Sell

User Story Best Practices

Surveys are a great way to quickly answer questions and validate assumptions with a large group.

Validate Ideas

Surveys - the right way

Where focus groups fit in the mix of Customer Discovery activities. + How to do them well!

Validate Ideas

Focus Groups - When, Why & How

Jacqui Maroun

Product Lead

Build & Sell

Growth as a process

Process beats tactics. Here's our process for reliable Growth Hacking.

A systematic process for finding the 1-3 channels which will drive your growth.

Validate Ideas

The Traction Bullseye Framework

How to leverage existing solutions to a problem, to find great business opportunities.

Validate Ideas

The Innovators Gift (+ Customer Forces)

How to really understand your users & what they need through customer discovery.

Validate Ideas

Customer Discovery