The Product Narrative Exercise

The 1 Line Description

A fictional Go To Market proposal for you product, to help drive prioritization & focus.

When to use it

In the early stages of product discovery.

Key Ideas

Author

Fanni Fejes
Former Product Coach

Tools & Templates

Most Common Mistakes

  • Not prioritizing enough. Boil it down to the key selling points, to force meaningful prioritization discussions in the team, and clarify everyone's shared understanding of the proposed value proposition.

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